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Articles on CRM

How CRM Systems Can Enhance the Customer Relationship Process

How CRM Systems Can Enhance the Customer Relationship Process

Posted December 5, 2013 by Sarah Parkar

CRM software has become a vital resource. It’s a social media-charged and digitally expanding world in which we live, and your customers are aware of this. This article examines some of the ways in which… Read More 

3 Ways to Use a Real Estate CRM to Generate Referrals and Repeat Business

3 Ways to Use a Real Estate CRM to Generate Referrals and Repeat Business

Posted December 4, 2013 by Matthew Collis

It costs five times as much money, time, and energy to acquire a new client than to retain an existing one. A loyal client can flow a wealth of referrals and repeat business your way… Read More 

From the Community: Alternatives to Salesforce.com CRM for Small-to-Mid-Size Companies

From the Community: Alternatives to Salesforce.com CRM for Small-to-Mid-Size Companies

Posted November 8, 2013 by Mark Aspillera

With Dreamforce coming up in a few weeks we figured it was as good a time as any to address question of finding serviceable alternatives to Salesforce.com CRM! In his question Kevin M. asks: "What… Read More 

The Best-Value CRM Software

The Best-Value CRM Software

Posted October 30, 2013 by Mark Aspillera

This week we move onto that stalwart of enterprise software, Customer Relationship Management (CRM). Successor to the old low-tech Rolodex, CRM has quickly become a digital home base for many a sales team. In doing… Read More 

Traditional CRM vs. Donor Management Software: Why the Differences Matter

Traditional CRM vs. Donor Management Software: Why the Differences Matter

Posted October 7, 2013 by Kiri Picone

Upon first glance, traditional customer relationship management (CRM) software and nonprofit donor management software seem to be synonymous. While traditional CRM solutions might sustain operations for a short time, it’s not a long-term solution. Donor… Read More 

Which Real Estate CRM Should I Choose?

Which Real Estate CRM Should I Choose?

Posted October 1, 2013 by Matthew Collis

There are a number of considerations to think about when in the market for a real estate CRM. Perhaps you’re currently using a system that’s hard to use or too complex or maybe you don’t… Read More 

From the Community: What's the Best-Rated CRM?

From the Community: What's the Best-Rated CRM?

Posted September 13, 2013 by Kristin Crosier

This week’s community question featured in our From the Community blog series comes from William D C, who asked, “What’s the best-rated CRM?” Our top-rated CRM software comparison list includes Salesforce.com Sales Cloud, Microsoft Dynamics… Read More 

The No-Cost Office, Part 4: 5 Free CRM Solutions You'll Actually Want to Use

The No-Cost Office, Part 4: 5 Free CRM Solutions You'll Actually Want to Use

Posted July 17, 2013 by Mark Aspillera

CRM, the tool for keeping track of sales leads and existing clients has been at the forefront of many of the trends that have swept business software from cloud hosting to mobile app extensions to… Read More 

6 Sales Tools to Hack Your CRM

6 Sales Tools to Hack Your CRM

Posted May 14, 2013 by Ashley Dotterweich

There’s no way around it- there’s no such thing as the perfect CRM software. Yet jumping to a new CRM system can be a hassle. With these 6 sales tools, you can can hack your… Read More 

Score More Leads by Integrating CRM into your CMS

Score More Leads by Integrating CRM into your CMS

Posted February 26, 2013 by Ashley Dotterweich

If you've got a website then you've got a content management system to manage it, and if you have customers you probably use a customer relationship management software to keep track of them. CRM and… Read More