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Read the latest Social Media Management software articles, news and reviews.
ReadyPulse Brings Social Testimonials to the Retail World
By Amanda Andonian | Nov 05 2012
We talked to Dennis O'Malley, co-founder and CEO of ReadyPulse, to talk about social testimonials and how businesses can leverage their existing brand advocates for better social media marketing. Read More
4 Gamification Solutions to "Level-Up" Engagement
By Ashley Dotterweich | Nov 02 2012
Gamification isn’t a new idea – from puzzles on the backs of cereal boxes to airline loyalty programs, savvy marketing gurus have been figuring out ways to make ads interactive since the 1930s. But a ... Read More
Open Innovation and Social Media Roadblocks–and How to Overcome Them
By Stefan Lindegaard | Oct 30 2012
If open innovation is a new concept to your organization, then layering in social media – a still scary concept for many people – on top of that may be doubly discomforting to many people. ... Read More
Gigya Delivers Social Infrastructure and Gamification
By Amanda Andonian | Oct 29 2012
Everyone is talking about social media right now, but that doesn't necessarily mean that every company knows how to integrate the benefits of social into their brand and website. To help businesses make this shift, ... Read More
What's the Best Social Media Monitoring Software?
By Amanda Andonian | Oct 25 2012
Social media monitoring solutions are still an emerging area in the software space, so it can be difficult to differentiate between options when you’re trying to determine what you need. Assuming that your company has ... Read More
Free Social Media Management Software for SMBs
By Amanda Andonian | Oct 12 2012
We've compiled a list of the top free social media management tools that will help SMBs schedule posts, manage sentiment and more. Read More
Shoutlet Targets Your Marketing & Increases Engagement with Enterprise Social
By N. Rowan | Oct 01 2012
Shoutlet is a social media platform that uses intelligent data analysis to help connect companies with their core audience in a non-disruptive but highly targeted manner. Companies can build meaningful relationships with their audience based ... Read More
Solving the SMB Social Media Marketing Conundrum
By Laurie McCabe | Sep 25 2012
The SMB Group’s latest survey, 2012 Small and Medium Social Business Study, examines how and why small and medium businesses (SMB) are using social media in their businesses today. The study also provides trending analysis ... Read More
DataSift Offers Analytic Insight into Your Social Media Presence
By Mark Aspillera | Sep 23 2012
The rise of social media marketing has organizations wondering how they can get real metrics out of their social media presence to determine the overall effectiveness of social strategies. We talked to DataSift CEO Rob ... Read More
Oracle Social Relationship Management Suite to Leverage Social Acquisitions
By James Sullivan | Sep 14 2012
One of the most active participants in this social land grab has been Oracle, who on Sept. 10th presented the fruits of its efforts, a new Social Relationship Management (SRM) suite comprising the products of ... Read More