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Read the latest Social Media Management software articles, news and reviews.

Twitter: Your Best Free Tool for Business Intelligence and Innovation

Twitter: Your Best Free Tool for Business Intelligence and Innovation

By Stefan Lindegaard | Dec 27 2012

Using Twitter for business can net powerful results. Think of Twitter as the global watercooler, where people come to share information and opinions, to keep up on breaking news, and to hear what others have ... Read More

Why You Should Be Excited About the New Buffer

Why You Should Be Excited About the New Buffer

By Ashley Dotterweich | Dec 20 2012

We've been using Buffer at Business-Software.com to help us manage social media posting for a while now, but at times we have considered moving away from its slow, somewhat clunky interface. Buffer just relaunched with ... Read More

Lessons You Can Learn from the 4 Worst Social Media Blunders of 2012

Lessons You Can Learn from the 4 Worst Social Media Blunders of 2012

By N. Rowan | Dec 17 2012

The great strengths of social media - how fast it is, how easy it is to reach a large audience, how it sponsors open discussions - are also its biggest flaws when used improperly. The ... Read More

Brew Up Great Content at Social Scale with Percolate

Brew Up Great Content at Social Scale with Percolate

By Ashley Dotterweich | Dec 10 2012

Percolate has only been around January 2011, but they've already started to revolutionize the way businesses use social media to a healthy list of big brands. The New York-based company is growing quickly and spreading ... Read More

Build Your Visibility Through Credibility

Build Your Visibility Through Credibility

By Alex Antonatos | Dec 05 2012

Consultancy is becoming a popular career choice for many who want to take greater control of their future; being your own boss is an attractive proposition and in today’s economy, where "knowledge is king," there ... Read More

Get More Out of Twitter with Promoted Advertising

Get More Out of Twitter with Promoted Advertising

By Ashley Dotterweich | Dec 04 2012

We’ve talked about how to optimize your tweets for the best engagement, but simply writing great tweets isn't the only way to make your mark in social media. Twitter also offers 3 “Promoted Products” that ... Read More

Boost Twitter Engagement with 5 Tips on Increasing Retweets

Boost Twitter Engagement with 5 Tips on Increasing Retweets

By Ashley Dotterweich | Nov 30 2012

With well over 150 million active users logging in on a regular basis in 2012, Twitter is an excellent platform for creating a brand reputation and reaching out to new and loyal customers. But if ... Read More

Why Senior and Mid-Level Managers Struggle with Social Media

Why Senior and Mid-Level Managers Struggle with Social Media

By Stefan Lindegaard | Nov 21 2012

Many senior and mid-level managers find themselves bound up in a Catch-22 situation regarding the use of social media for innovation efforts – and well, the use of social media in general. Read More

5 Tips to Not Ruin Your Social Media Presence

5 Tips to Not Ruin Your Social Media Presence

By Kate Rose | Nov 19 2012

Social media represents the biggest opportunity for businesses since the internet arrived. Yet, curating a successful, genuine social media presence takes hard work and a certain amount of talent. Utilize these social media best practices. Read More

Build Brand Advocacy through Online Communities with Lithium

Build Brand Advocacy through Online Communities with Lithium

By Amanda Andonian | Nov 12 2012

We sat down with Lyle Fong, co-founder and Chief Strategist of Lithium Technologies, to talk about what Lithium's vision for social looks like, how enterprises can harness their communities for better engagement with the brand, ... Read More