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Insider perspectives on the tech industry from our network of software experts, consultants and developers

5 Social Media Service Tips

5 Social Media Service Tips

By Ernan Roman | Mar 20 2013

In the past, brands addressed customer service issues by way of a primary channel -- the 'call center.' But now, companies must also monitor, respond, and engage in a variety of social channels. Read More 

Data at the Helm: How Analytics Impact Employee Valuation

Data at the Helm: How Analytics Impact Employee Valuation

By Michael Tauscher | Mar 18 2013

Data is everywhere. Big or small, external or internal, every company seems to be feverishly hunting for the next piece of cold, hard data that will finally give them the answer that will point their… Read More 

How to Trash a Sales Hire in Five Easy Lessons

How to Trash a Sales Hire in Five Easy Lessons

By Dr. Janice Presser | Mar 14 2013

Blowing up a new sales recruit isn’t hard to do, if you know how. From what I hear from my professional sales buddies, there’s a lot of it going around! Here’s the formula. Read More 

How to Take Charge of Your Content Marketing

How to Take Charge of Your Content Marketing

By Shreesha Ramdas | Mar 13 2013

It’s official! The buzz about content marketing in B2B marketing circles is not dying down, which means that it's time for businesses to commit to a dynamic and cogent marketing strategy with content at its… Read More 

How to Estimate the Cost of Microsoft Dynamics GP

How to Estimate the Cost of Microsoft Dynamics GP

By Anya Ciecierski | Mar 13 2013

here's no question Microsoft Dynamics is a useful way to get a bird's eye view of your business's resources, giving you the power to streamline operations and minimize costs. But do the benefits outweigh the… Read More 

Choosing the Right Performance Metrics for Non-Profit Organizations

Choosing the Right Performance Metrics for Non-Profit Organizations

By Elliot Fishman | Mar 12 2013

Success in any business environment requires an ability to define what performance looks like and accurately measure performance and results. In the world of non-profit organizations, this measurement becomes more important and complex because financial… Read More 

The Route to The Cloud in India Lies Via... Cybercafes!

The Route to The Cloud in India Lies Via... Cybercafes!

By Anindya Chatterjee | Mar 08 2013

I recently read this most interesting article in the Washington Post, which tells us that soon the entire United States can look forward to being "enveloped in wireless". Lucky you, Americans! Read More 

Social Listening and Predictive Analysis for Healthcare Marketing

Social Listening and Predictive Analysis for Healthcare Marketing

By Jeff Adelson-Yan | Mar 08 2013

In a society where social media (especially Twitter) is bursting with our every thought and status, it’s no surprise that social media start-up Sickweather was able to leverage social conversation into predicting something like the… Read More 

Top 3 Benefits of Integrating Social Media Tools with Your Supply Chain Model

Top 3 Benefits of Integrating Social Media Tools with Your Supply Chain Model

By Tom Caper | Mar 08 2013

When people discuss the concept of a perfect supply chain model, the discussion generally hovers around the topic of maximizing synergy between the essential links in your supply chain, such as product sourcing, development, logistics,… Read More 

4 Best Practices for Building Online Communities

4 Best Practices for Building Online Communities

By N. Rowan | Mar 07 2013

Even CMS provider DotNetNuke admits that “technology is a key enabler of online communities, and yet it cannot alone ensure a successful community.” Online communities can have a high failure rate if they don’t engage… Read More