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The latest news, innovations and trends from the software industry
Bring Back Your Website Visitors with Retargeting
By Ashley Dotterweich | Nov 06 2012
When you post an ad online, hundreds of thousands of people might be exposed to your brand. But how many of those people actually want or need your product? The old model of static display… Read More
Work in a Multi-Screen World
By Andrew Dixon | Oct 29 2012
The number of gadgets we use at work, when we skip between them and the impact they have on our productivity. A smartphone in the morning, maybe a little laptop during the day - we… Read More
SAP Business One, Chapter Two: Raising the Small Business Bar (Pt. 1)
By Laurie McCabe | Oct 17 2012
In the world of SAP enterprise resource planning (ERP) solutions for small and medium businesses (SMBs), SAP Business One is sometimes overshadowed by SAP Business All-in-One (BAiO). Read More
Compare and Contrast: Dreamforce '12 and Oracle Open World '12
By Mark Aspillera | Oct 05 2012
Both Salesforce.com's annual Dreamforce event and Oracle's Open World offer a glimpse into many nuances of the industry that would otherwise be hard to discern. Here are a few of the ones we noticed this… Read More
5 New Ecommerce Trends You Might Not Be Aware Of
By Nicolas Fincher | Oct 03 2012
While making your online store look unique and stand out from the crowd, the intent should be to add a special value to your visitor online shopping experience. This article explores 5 of the best… Read More
Salesforce’s SMB Story: Great Vision, But a Complicated Plot Line
By Laurie McCabe | Oct 02 2012
“Why can’t business software be as easy to use as buying a book on Amazon?” Hilary Koplow-McAdams, President of Salesforce.com’s Commercial Division, told the crowd at the Dreamforce 2012 SMB keynote. Read More
Faces at Dreamforce '12
By N. Rowan | Sep 18 2012
The Business-Software.com team is at Dreamforce '12 this week, documenting what is called "the cloud computing event of the year." We will be talking with innovative brand name companies, the hottest start-ups, and attendees to… Read More
What to Watch for at Dreamforce ’12
By James Sullivan | Sep 18 2012
The 10th incarnation of Dreamforce will be held for the 8th straight year at the Moscone Center in downtown San Francisco. Marc Benioff and the Salesforce team are predicting attendance in excess of 100,000 people,… Read More
Ad-Supported Software Is Here to Stay
By James Sullivan | Sep 10 2012
During my research for our series on free software, I encountered a number of successful companies offering free solutions through an ad-supported business model. The ad-supported software model is a departure from traditional propriety software… Read More
What Is Health Data Management Software?
By Mark Aspillera | Sep 06 2012
Information management and the paper trail is a vital function for any organization, but especially so at a medical office. Health data management software is narrowly tailored towards functions directly affecting or monitoring information related… Read More