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The latest news, innovations and trends from the software industry
6 Surprises That May Change Your View of Dell
By Laurie McCabe | Dec 23 2013
Dell’s journey to transform itself from a hardware company to a solutions vendor has been ongoing for a couple of years. To achieve that, the company has been acquiring, building and blending hardware, software, services,… Read More
How UserVoice Won CRM Idol 2013
By Mark Aspillera | Dec 20 2013
The final vote tallies came in this Wednesday and UserVoice has come out on top in CRM Idol 2013. UserVoice won out over a total pool of 44 companies, and a shortlist of finalists that… Read More
Data Nuggets from the Future of Digital 2013
By Levelwing | Dec 17 2013
If you’re wondering if the increase in dollars being pumped into digital initiatives is worth it, nearly half of ad revenue at the 20 largest companies (Google, Microsoft, Disney, etc.) is digital. These statistics, as… Read More
Wondering What CPQ Is? Here’s the Lowdown on Configure-Price-Quote Software
By Kristin Crosier | Dec 11 2013
There’s a new(ish) and relatively unknown acronym in town - that is, in the town of vendors, buyers and software enthusiasts. We’ve noticed the abbreviation CPQ popping up all over the place recently, including at… Read More
Capitalizing on 2014's Top Client Buzzword: "Relevant"
By Levelwing | Dec 09 2013
As we dive headfirst into the last weeks of the year, one resounding theme we have heard from our clients is a desire to create more personalized experiences for target audiences in 2014 and to… Read More
Dreamforce 2013 Swag Awards
By Kiri Picone | Nov 29 2013
For four days, Salesforce CEO Marc Benioff pushed health, women in tech and notions of a customer-centric world in every keynote. Yet as I walked around the carpeted expo, one thing in particular stood out… Read More
AdWords Geo-Targeting Gets More International
By Levelwing | Nov 27 2013
Google recently announced updates to location targeting set to impact international searches. The changes, set to roll out the week of November 11, allow ads to be served across country borders and domains. Guest contributor… Read More
Why the Salesforce Cloud Keeps Getting Bigger
By Mark Aspillera | Nov 26 2013
Breaking into new segments is something Salesforce has pursued with gusto the past few years. We talk about how the company's behavior with previous acquisitions may transfer to the CRM giant's recent purchase of the… Read More
Dreamforce 2013: 4 Expo Floor Must Sees
By Mark Aspillera | Nov 20 2013
Dreamforce is one of the biggest marketing and promotional events in the world of enterprise technology, and it's not just for Salesforce itself. Every year at Dreamforce, Dreamforce 2013 included, the Expo floor becomes a… Read More
Dreamforce 2013: 10 Company Names You Won't Forget
By Kristin Crosier | Nov 19 2013
As the Business-Software.com team began prepping for Dreamforce 2013, we were surprised to discover the number of exhibitors with unusual company names. From amusing and confusing to unique and just plain weird -- you name… Read More