Yes Lifecycle Marketing Yesmail360i Review

Product Snapshot

Product Pricing

Contact vendor directly for pricing information.

Technology

Product is available as a SaaS solution.

Customer Focus

Vendor works with small to midsize companies and across multiple industries.

Select Customers

Visa, Kenneth Cole, Bridgestone, Allstate, USBank

About Yesmail360i

Yesmail360i is enterprise email marketing software designed to implement lifecycle email marketing campaigns and works to improve email response rates with tools including targeting capabilities and event triggers from multiple channels such as social media, display, SMS, push, web and email. The platform stores and manages all campaign information within a the system, optimizes inboxing rates for each email campaign, and assists users with ensuring the right message reaches the right audience at the right time.

The software is equipped with campaign development tools that provides users with holistic campaign plans and guided processes, as well as enables users to cater experiences to each targeted audience segment. Additionally, the platform enables users to test different aspects of marketing emails including subject lines, email images, offer types and ‘sticky’ content blocks.

About the Company

Yes Lifecycle Marketing was founded in 1995 and is headquartered in Chicago, Illinois.

Yesmail360i Key Features

Testing and campaign deployment automation capabilities
Campaign performance measurement tools across campaign variations, program types and marketing channels
A/B testing tools
Supports dynamic content blocks within emails
Reporting and analytics tools