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Read the latest Social CRM software articles, news and reviews.

5 Social CRM Tools Designed for Small Businesses

5 Social CRM Tools Designed for Small Businesses

By Boris D. | Jan 28 2015

Social CRM enables companies to better listen and engage with customers through popular social channels. The truth is that a social CRM tool can be really useful for your promotional efforts -- if you know ... Read More

Let's Talk Crushpath: Behind the Software with CEO Sam Lawrence

Let's Talk Crushpath: Behind the Software with CEO Sam Lawrence

By Ashley Dotterweich | Mar 12 2013

With a second round infusion of $6 million and the launch of a great new pitch site feature, Crushpath is poised to revolutionize the sales world for everyone. We talked to CEO Sam Lawrence and ... Read More

Social CRM: What You're Doing Wrong

Social CRM: What You're Doing Wrong

By Steve Parker, Jr. | Mar 05 2013

Social CRM, as defined by Paul Greenberg, is “the company’s response to the customer’s ownership of the conversation.” That’s right. It’s no longer about you. There are several ways to use social CRM tools in ... Read More

Behind the Software Q&A with BigDoor VP of Sales

Behind the Software Q&A with BigDoor VP of Sales

By Ashley Dotterweich | Feb 25 2013

Seattle-based BigDoor may be one of the leaders in the gamification field, but they want to make it clear that they're not just another gamification vendor. Rather, they focus on building loyalty and engagement in ... Read More

Social@Scale: Sprinklr Reimagines Relationship Management

Social@Scale: Sprinklr Reimagines Relationship Management

By Deniz Kuypers | Dec 03 2012

Sprinklr takes social relationship management seriously. Focused on developing a robust product built to grow as the social marketplace evolves, Sprinklr is in it for the long run. Since its inception in 2008, the company ... Read More

DataSift Offers Analytic Insight into Your Social Media Presence

DataSift Offers Analytic Insight into Your Social Media Presence

By Mark Aspillera | Sep 23 2012

The rise of social media marketing has organizations wondering how they can get real metrics out of their social media presence to determine the overall effectiveness of social strategies. We talked to DataSift CEO Rob ... Read More

Batchbook: Helping Small Businesses Grow with Social CRM

Batchbook: Helping Small Businesses Grow with Social CRM

By Deniz Kuypers | Aug 27 2012

BatchBlue's Batchbook is a small business CRM solution designed for smaller-scale companies. A co-founder of the Small Business Web, a non-profit for open API start-ups, CEO Pamela O'Hara believes all software should be open and ... Read More

Deep Dive into Nimble Social CRM

Deep Dive into Nimble Social CRM

By Darlene Lin | Aug 16 2012

n our Nimble Q&A, CEO Jon Ferrara shared his insights about how social media has transformed customer relationships and how Nimble empowers this new paradigm of CRM. In this Deep Dive, take a closer look ... Read More

Nimble CEO Jon Ferrara & the Social CRM Revolution, Part 2

Nimble CEO Jon Ferrara & the Social CRM Revolution, Part 2

By Darlene Lin | Jun 04 2012

Nimble CEO Jon Ferrara discusses Nimble’s place in the CRM market, how social has changed business, and more. Nimble is a social CRM solution designed to help businesses turn their social communities into customers by ... Read More

Nimble CEO Jon Ferrara & the Social CRM Revolution, Part 1

Nimble CEO Jon Ferrara & the Social CRM Revolution, Part 1

By Darlene Lin | May 29 2012

Nimble has quickly established itself as a leader in social CRM software, winning awards and recognition from PC Magazine, Gartner, and more. In our exclusive Q&A, Jon Ferrara talks about what makes Nimble unique and ... Read More